Sales & Marketing management creates the vision for how Sales Enablement can substantially add value to the business
The team is set to take the lead for making it happen.
The overall step by step plan is made.1 of 4 Proof of Concept
The outline for an interactive presentation supporting a value-based conversation is made.
The content developed.
Weekly monitoring takes place.
Based on the outcome from the Proof of Concept a plan is made for how to move the concept forward – unit by unit.
Each is done as thorough and serious as the first one.
Change happens best with involvement.3 of 4 Learn & adapt
On-going “Learn & Adapt” is key in the approach.
There will be a lot of deep data to learn from.
Interviews of customers and sales consultants are very important as well4 of 4
Whether you are 10 or 500, every sales conversation, every customer interaction counts.
Can you ensure that each sales consultant do 5% better, then you are probably happy.
Sales Enablement and digital technology is relevant to most companies.
For smaller teams, the penetration is naturally normally faster.
For larger teams, a step-by-step approach has shown most successful.
We have extensive experience with companies having from 5 to 700 within Sales.